Book 3Writing_3dbook阅读器
Book 3Writing由刀豆文库小编整理，希望给你工作、学习、生活带来方便，猜你可能喜欢“3dbook阅读器”。
促销信(Sales Letter)的目的就是要推销产品或服务，使读者对产品或服务产生兴趣，引起他们的购买欲望。因此促销信一开头就要抓住读者的吸引力。练习中两封促销信都用问句开头，以引起读者的注意，例如：
* Do you have the software I use? Can you print my PC job?
* Can your typist turn out 200 perfect copies an hour? With the Plain Paper Auto-Copier they can!* Are you experiencing problems with calculating tax returns for your clients? Does your company sometimes find that the work is overwhelming? Avenue Software has the solution for you.* Did you know that FRH Magazine was also involved in music? This might surprise you, but your favorite magazine actually has CARE FOR YOU, some music made especially for you.其他的开头形式：
* If you go either to the North or the South for your summer vacation, you will want to get the full benefit of the change.You will want to leave your worries behind.Our tourist agency will aure you of worry-free travels.这类信可以这样写：(齐头式)
Dear(client’s name and title, i.e.Mi, Mr., Mrs., etc.)
Are you having trouble ______________.(State the problems that your services or products can alleviate.)We at ______________.(Introduceyourcompany
and mention what your company specializes in.)
We are offering you ______________.(State what your company is offering.Be sure to make the benefits of your services or products to your client clear.The letter should move the client to action.)
For more information, visit our website ____________.(Give your website addre and email addre.)
Yours truly,(Give your name and title.)
常用句子：
Are you having trouble...This is why it is important to have...At X, we have the skills and experience to...May we stop by and offer you a FREE estimate of how much it would cost to...If so, give us a call at X and set up an appointment with one of our friendly operators.对客户的询价要及时回复，也就是写报盘/报价信(Offer Letter)。报盘(offer)又称发盘，有实盘(firm offer)和虚盘(non-firm offer)之分。实盘又称”不可撤销的发盘”，指由发盘人向受盘人提出完整、明确、肯定的交易条件，并表示愿在一定期限内按所提条件与受盘人达成交易。虚盘是卖方所作的非承诺性表示，往往附有保留条件，它没有买方只要接受就可以成交的权限。严格地讲，quote/quotation与offer不同。quote /quotation是报价，指某一商品的单价；offer是报盘，除单价外，还
包括数量、交货期、付款方式等信息。
一般来说，报盘/报价信开头要向对方询价表示感谢，比如：
* Thank you for your letter of April 5, asking for a quotation for X.* Thank you for your letter dated June 7.接下来就是报盘/报价：
* We are pleased to submit the following quotation for your consideration.* We confirm that the prices will remain valid for three months.* We hereby send you our offer.* We are pleased to make the following offer, subject to your reply reaching us by April 30.也可以把报盘/报价放在附件中：
* Enclosed please find our offer./ Enclosed you will find our offer.* As requested, please find enclosed our catalogue and price list for your attention.信的最后要表示希望能尽快得到对方的订单：
* We look forward to receiving your order soon.If you need any further information, please do not hesitate to write to us.下面是一些报盘/报价信中常用的句子：
* Please note that the prices offered in this quotation are valid for 90 days from the time of receipt.* Please call me if you have any questions or require additional information.* We are pleased to hear that you are interested in our products.* We aure you that your order will be dealt with promptly.* Please let us know your requirements as soon as poible.* If you find our offer acceptable, please email or fax us confirmation.订货信(Order Letter)的目的是向供货商提供详细的订单，内容包括产品名称、数量、性质(型号、号码、颜色等)，产品单价、全价，发货地址，付款方式，运输方式，交货日期等信息，这样供货商可以根据信的说明执行订单。订货信具有法律效力，所以要写得清楚扼要。至于为何定货、准备如何使用等内容在下订单时一般都不必写。
订货信常用句子：
开头：
* We have received your letter of„ [DATE] and would appreciate your acceptance of our order for the following goods.* We are obliged for your quotation/letter of„ [DATE] and would appreciate your acceptance of our order for the following goods.* We thank you for your letter of„ [DATE] and enclose our official order for the following goods.* We have received your quotation of„ [DATE] and please send us the following goods as soon as poible.* Thank you for your catalogue and quotation of August 18.We agree to this price and ask you to accept this letter as our official order for the goods as attached in this letter.说明付款方式：
* We will pay for the goods by bank transfer on receipt of your proforma invoice.* We will open a letter of credit as soon as we receive your proforma invoice.* We will pay for the goods by bank transfer within 20 days from the date of delivery.* We confirm that payment will be by Documentary Credit in your favor as this is our first transaction.We have already asked our bank to iue the Documentary Credit.The terms are CIP Hamburg.结尾：
* We would be grateful for your prompt delivery, as the goods are urgently needed.* We look forward to receiving your advice of delivery by return mail.* Please kindly acknowledge this order and confirm that you will be able to deliver the goods by the end of this year.* We look forward to receiving your order and doing further busine with your company in future.其他句子：
* Enclosed please find our order./ Our order is enclosed.* We would like to place the following order:
* We herewith order the following items:
* We require the goods urgently.* We would be grateful if you could deliver as soon as poible.* Please let us know when we can expect delivery.* We expect delivery before 15 April 2012, as you informed, and reserve the right to cancel the order and return the goods at your expense after that date.收到订单要及时回复确认信(Confirmation Letter)。有时为了避免可能的误解，还可以在信中说明对方所订货物的名称、数量、何时发运等信息，也可以在信的结尾写上另外可以提供的产品、服务等，并表达希望今后能得到对方更多的订单等内容。确认信与其他的商务信函一样，要简短明了。
确认信常用的句子：
* As requested, we hereby confirm receipt of your order for the following goods:
* We thank you for your order(ORDER NUMBER)for:
* The goods have been packaged and sent today.You will receive this order within(NUMBER OF DAYS).* We have proceed the order in accordance with your instructions and we hope that you will be satisfied with the quality of our products.* We would be delighted to proce any new orders for you.* Thank you for your order(No.2314)dated 1 March.Your goods are being packed prior to dispatching them to you.证明信(Verification Letter)顾名思义就是证明，是信的持有者证明自己的身份、经历或某一事件真实性的一种凭证。本单元侧重练习的是工作证明信(Employment Verification Letter)。证明信的称呼用语一般用“To Whom It May Concern”，意思是“敬启者”、“有关人士”、“负责人”。正文起始直接用“This is to verify that„”即可。第二段可以较详细地说明被证明人的工作情况，包括何处、何岗位、工作年限等。有时工作证明信也兼作推荐信，这时就要提及此人的工作能力、优点等情况。最 后一段可以提供联系方式，以便对方需要进一步了解该人员情况时使用。证明的内容 要简洁明了，实事求是。证明信常用句子： * This letter is intended to verify that Kate Murray has been an employee of White Light
Productions for a little over three years now.* This letter serves to verify that Jacques Richmond is an employee of GNB.* This letter is to verify that Kate Murray has been working as a Staff writer with ADC Magazine for a period of 2 years.* In case of any clarification needed, you can contact me at 09845082444 ordrover_flynn@whitelight.net.当你想离开一家公司或机构时，你要写辞职信(Resignation Letter)。辞职信的内容一般要包括辞职的岗位、时间，表示对公司、上司和同事的感谢。如有必要，还可以要求收信人给你写封推荐信。至于辞职的理由可写可不写。当然你也要表示保证协助做好交接工作。
要注意的是，信的语气要客气，即使你自己对所在的公司、上司或同事不满，在信中也不要提及，不要批评他们或公司的一些做法。
信的开头可以直截了当：
* Please accept this letter as notice of my resignation as staff accountant.My last day of employment will be July 23, 2012.* I am writing to formally announce my intention to resign from the job of Human Resources Executive.* I am writing to inform you of my decision to resign from my post of Sales Administrator in the Bradford offices, effective 1 July, 2012.第二段可以表示对雇主的感谢：
* I would like to take this opportunity to say how much I value the training and profeional and personal support that I have received in my three years with Nortex and Co.* I cannot say enough wonderful things about Merck, about all the people I’ve encountered in my years of service with the company, and especially about you and all the otherson the sales team.Your leadership has taken us all to new levels, and I have appreciated all your personal and profeional advice over the years.It’s my hope that we will stay in touch as I begin this new chapter in my life.* I would like to thank you for giving me a chance to gain work experience at XX Co.with a superb team of profeional and supportive coworkers.It would be greatly appreciated if you can provide me with a reference letter before I leave.第三段可以表示保证协助做好交接工作：
* I would like to help with the transition of my accounting duties so that systems continue to function smoothly after my departure.I am available to help recruit and train my
replacement, and I will make certain that all reporting and records are updated before my last day of work.处理信(Adjustment Letter)是对投诉信的回复，告诉对方投诉信已经收到，并把对投诉意见作出的决定和采取的措施等告诉对方。
处理信的开头要表示来信收到，对于对方提出的问题予以关注。如责任在自己一方，要表示歉意，接受对方的要求，告诉对方已经或要采取的措施等。如不接受对方的要求，则要给出理由。
处理信常用的开头句子：
* Thank you for your letter of„ regarding / concerning / in connection with„
* I refer to your letter of„ about / relating to„
* We must apologize for„
* We sincerely apologize for„
* Please accept our apologies for„
* I would like to apologize for the error made by our company in„
* I have just received your March 24 letter about the damaged shipment you received through Green Tree Freight and regret the inconvenience that it has caused you.* We are sorry that we sent you the wrong brand of golfball for your order of April 23.其他处理信常用的句子：
* Please accept our apology for this damaged DVDPlayer, and we really appreciate your patronage(光顾).* We hope our service will satisfy you.We promise thatwe will continue to give full attention to our technicalsystems, so as to avoid this problem happening againin the future.* We are frank in confeing that a mistake in our repairdepartment is responsible for this delay, and that wehave accordingly taken this department to task.* You may be sure that we shall make every effort to seethat it does not occur again.* We would like to apologize for the problem we havecaused resulting from our mistake on your order March28, 2011.* Immediately upon receipt of your letter, I made the neceary adjustments.涨价信(Price Increase Letter):在企业经营活动中，由于各种原因，我们有时不得不调整产品价格，这时有必要通知客户。涨价信一般要说明价格上涨的理由，以取得客户理解，也要说明新价格实施的时间。有时还会提到在新价格实施前已经订购货物的价格处理，以及涨价的幅度，附上新的价格表等。
下面是涨价信常用的一些句子：
* Due to the cost increase in raw materials, we must unfortunately raise the cost of our merchandise to you.* Due to the sudden increase of costs in manufacturing our goods, and also due to inflation, we would like to hereby inform you that there will be an by 8% increase in the price of our goods.* However, we would like to inform you that there is a hefty price increase in two items that you ordered.The items and the new prices are„
* We regret that rapidly rising costs for raw materials neceitate our raising the price of all footwear 10%, effective September 1.* Beginning November 1, we will enact an acro-the-board four percent price increase.* Effective June 1, 2004, your home cleaning price will increase from [AMOUNT TO NEW AMOUNT], an increase of [AMOUNT].* We have enclosed our new price list for your review;goes into effect on [DATE].* We wish to thank you for your valued account and know that you will understand the neceity for this price increase.* We have avoided raising our prices for as long as poible, but we can no longer put off the inevitable.* Any orders placed between now and [DATE of INCREASE] will be honored at the lower prices.* We hope to continue our excellent relationship with our clients, and aure you our quality of service will reflect a similar increase.
