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Trip Report from Canton Fair

To: Yang, General Manger

From: YoYo, Sale Representative

Date: October 20, 2012

Subjet: Trip Report about the Situation of Our Company in the Fair

Introduction

I’ve just returned from the Canton Fair especially displaying home-based electronic appliances, which was quite a fruitful busine trip.Trip Description

We did display a variety of our latest products and achieved good effects.Famous manufactures whose products enjoy a high level of brand, such as SONY, Lenovo, Panasonic and so on.They are included in the trade fair.It also has some small but competitive start-ups with innovative items and low price products.We had only 2 days and a half.On the very day, we arranged for a performance to attract the public’s eyes and to achieve potential markets.The second day we dealt with customers.For the very late half day, we sign several big contracts with purchasers and won lots of orders of medium size.Conclusions and Recommendations

On the trade I was quite impreed with some companies' creative inventions and high efficiency of dealing with customers.Also we could clearly see a trend that innovative products were to customers liking.Compared with those companies, we did lag behind in that field.I see three poible ways in which we might be strength in future.First, we should give instruction in special terms of greeting and courtesy, as well as the duties,problems in this career.Second, we should promote our production with high science and technology.Third, we could cut the cost of production, improve quality and launch new products.