英语口语考试话题食品安全和圣诞营销_十个英语口语考试话题

英语口语考试话题食品安全和圣诞营销由刀豆文库小编整理，希望给你工作、学习、生活带来方便，猜你可能喜欢“十个英语口语考试话题”。

食品安全

Food safety problem have become the focus of the global concern.In China，from the origin，the food security question really causes people 's concern to be to begin with “the milk powder incident of Sanlu ”.过去的几年间发生的重大食品安全事件仍然历历在目。2008年的三聚氰胺毒奶粉事件、之后的地沟油事件以及双汇瘦肉精事件、上海染色馒头事件都在不断触动公众脆弱的神经。The food safety incidents that have occurred in China over the past few years are still fresh in people’s minds: 2008’s melamine-poisoned milk powder;gutter cooking oil;Shuanghui’sclenbuterol-contaminated pork;dyed steamed buns in Shanghai.Incidents like these are a source of constant concern for the public.食品安全是最基本的民生问题，为什么在我国家食品安全问题层出不穷呢？

Food safety is the most basic problem of people's livelihood, why in China the national food safety problems emerge in endlely? 科技水平仍相对落后, 食品行业标准相对滞后。道德滑坡、诚信缺失助推了中国当前的食品安全问题。环境污染导致食品安全风险性居高不下，人们的功利主义思想比较严重等原因，造成了食品安全问题屡现。

Science and technology level is relatively backward, the food industry standard relatively slowly.Moral landslide, lack of credibility boost China's current food safety problems.Environmental pollution leading to food safety risk remains high, people thought of utilitarianism is more serious and other reasons, caused the food safety problems are repeatedly.圣诞营销

Restaurant reservation is getting tight for the coming of Christmas,a typical western holiday.Shops aredecorated with Santa pictures and giving out preents.STP(segmentation,targeting,and positioning:building the right relationships with the right customers)1.Market segmentation市场细分

Dividing a market into distinct groups with distinct needs, characteristics,or behaviors who might require separate products or marketing mixes.We can separate the market into several sections,say ,clothing,plaything,catering,health care,etc.2.Target marketing目标市场

the proce of evaluating each market segment's attractivene and selecting one or more segments to enter.3.Market positioning.市场定位

Arranging for a product to occupy a clear,distinctive,and desirable place relative to competing products in the minds of target consumer.According to the age and sexual,we find out that the olds prefer to staying with family ,the women aged 16 to 45 prefer to shopping, the men prefer to relaxation,and the kids prefer to Mcdonald's