英文美文欣赏_英文短文美文欣赏

2020-02-29 其他范文 下载本文

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International Busine and Cro-cultural Communication The increase in international busine and in foreign investment has created a need for executives with knowledge of foreign languages and skills in cro-cultural communication.Americans, however, have not been well trained in either area and, consequently, have not enjoyed the same level of succe in negotiation in an international arena as have their foreign counterparts.Negotiating is the proce of communicating back and forth for the purpose of reaching an agreement.It involves persuasion and compromise, but in order to participate in either one, the negotiators must understand the ways in which people are persuaded and how compromise is reached within the culture of the negotiation.In many international busine negotiations abroad, Americans are perceived as wealthy and impersonal.It often appears to the foreign negotiator that the American represents a large multi-million-dollar corporation that can afford to pay the price without bargaining further.The American negotiator’s role becomes that of an impersonal purveyor of information and cash.In studies of American negotiators abroad, several traits have been identified that may serve to confirm this stereotypical perception, while undermining the negotiator’s position.Two traits in particular that cause cro-cultural misunderstanding are directne and impatience on the part of the American negotiator.Furthermore, American negotiators often insist on realizing short-term goals.Foreign negotiators, on the other hand, may value the relationship established between negotiators and may be willing to invest time in it for long-term benefits.In order to solidify the relationship, they may opt for indirect interactions without regard for the time involved in getting to know the other negotiator.

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