Strategy ManagementIndividual Reflection 战略管理个人总结_strategy是什么意思
Strategy ManagementIndividual Reflection 战略管理个人总结由刀豆文库小编整理,希望给你工作、学习、生活带来方便,猜你可能喜欢“strategy是什么意思”。
1.Knowledge Reflection Wu Yanfei Strategic Management is the spirit for a corporation all over the world.A corporate’s strategy mainly based on three steps: Identify the strategic position, make strategic choice and make strategic actions.Each step includes different aspects.When we identify the strategic position, we should analyses both internal and external environment, consider the purpose, capability and culture.After we identified the strategic position, we should make strategic choices, and when we are making strategic choices, we should consider from the busine level, corporate level, innovation, evaluation and international.Actually, considering from the busine level means the corporation should have its different factors among its competitors, which could help them to gain competitive advantages.There are mainly five types of busine-level strategies for exploiting different competitive advantages within a specific competitive scope.The five types of busine-level strategies are cost leadership, differentiation, focused cost leadership, focused differentiation and integrated cost leadership/differentiation.All these types are based on its analysis result of the internal and external environment.However, the corporate level is mainly focus on choosing and managing a group of
different busine in a number of different consumer product markets to gain competitive advantages.And if we consider from the corporate level,we should identify the levels and types of diversification first, and then we know how we can create value from different diversification according to the value based research.And if we want to gain larger market share, it is eential for the corporation to identify the international opportunities and try to seize the opportunities by exploiting the resources and capabilities.After the firm identified the strategic position, made the strategic choices, it is the time that they should consider doing the strategy actions.In the actions level, we should know the proce of the strategic management, resourcing, policies, changing and organizing.During the strategic proce, we should use the SWOT method to analyze the external environment and the internal environment.By using the SWOT analysis, we mainly analyze the strength, weakne, opportunities and threaten of the analysis.As for the key iues we mainly use the current strategy and identify the current objectives.In this way, we both do the long-term analysis and short-term analysis in order to prepare for the next steps which are strategic options and strategy implementations.In fact, there are together five tasks for people to do the strategic management to gain the competitive advantages.The five tasks are developing a strategic
vision and busine miion, setting objectives if revise is needed, creating a strategy to achieve the objectives, implementing and exploiting the strategy if the improvement and change is needed, evaluating performance, monitoring new developments, and initiating correctives adjustments if recycle of the former four steps are needed.And as for the change part, we should know the key elements in managing the strategic change, which means there are several factors for us to consider about the change situation.They are types of change, context of change, culture web and force field analysis.According to the differences of the scope and nature of the changes, there are together four types of change: adaptation, evolution, reconstruction and revolution.Different changes need different movements.Those different movements are the context of changes: time, scope, preservation, diversity, capability, capacity, readine, power.Each of the eight elements have its meaning respectively, time means how quickly the change is needed.Scope
means
how
much
change
is required.Preservation means whatorganizational resources and characteristics need to be maintained.Diversity means how homogeneous are the staff groups and divisions within the organization.Capability means what is the managerial and personal capability to implement change.Capacity means what is the degree of change
resource available.Readine meanshow ready for change is the workforce.Power means what power the change leader has to impose change.Among the change section, technology plays an important role in the strategic change proce.However, the technology strategy has its own proce, the proce includes selecting portfolio, Matching technology capacity, evaluation and strategy implementation.And generating the ideas and evaluating individual project is eential when selecting the portfolio, while creating strategic context and providing leadership, doing basic framework for technology strategy is also fundamental for matching technology capacity.2.Individual Experiences on Strategic Management Reflection
During my three year working in the Telecom industry as a junior manager, I was given many opportunities on taking the training courses related to our corporation’s strategy.When I just enter the telecom corporation, we are given the introduction of our corporation’s miion and vision.Our corporation’s miion is Be world-cla integrated information service provider, and the vision of our corporation is Let the customer enjoy new life based on information.And in order to fulfill the vision and miion of our corporation, the company emphasis on
technology innovation.Because the technology innovation is the eential choice for the company to gain sustainable development, and by using innovated technology, the corporation can enhance the productivity and decrease the operation cost, and gain competitive advantages based on cost effective method.What’s more, innovation can help the corporation develop new products, and those new products will offer the customers with better quality and services, and help the corporation become leaders in the particular market.Also,the differentiation in the operational management and busine model could help the corporation gain competitive advantages and become the leader of its strategy management.Due to its succeful position, choices and actions, the telecom corporation performs well in the market and gain big competitive advantages in the field among the competitors.3.Future Expectations
After learning the strategy management, we should know how to position that is know who you are and where you are going to, and we should know how to make choices that is what you want and why you do this, and we also should know how to make actions that is when to do,because time is important, and how to achieve the first five steps that is how to study, how to work and how to live the life.And this is mainly what I have learnt from the strategy management, it gives me a guide during my future life, work and study.