BEC高级口语总结_bec高级口语总结

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一、团队合作

1.团队合作的好处（重要性）或缺点

In a team, I can learn from my fellow workers , get help from them when I am under preure.When you work with more people, you get a chance to listen to different points of view, to learn to see things in a different perspective.Sometimes, team membership requires you to give up some individuality in order for the team to function as a whole.Sometimes you feel your own contribution to the team cannot be measured, so you work le than you would individually.2.团队合作的要点/特点

Mutual trust is the first secret of succeful teamwork.When members share a trusting relationship, they will feel free to expre their views, understand each other’s capabilities and limitations, and communicate with each other timely.This helps to bring out the potentials, experience and creativity of the individual and create good work environment.Full co-operation among team members has a direct impact on the succe or failure of the team.When team members develop a strong awarene of cooperation, they would make collective efforts to achieve the common objectives and ensure a higher level of quality and workmanship.On top of that, timely communication and decision making will also help to improve work efficiency.Characteristics like mutual trust, co-operation, commitment, openne of expreion among team members are eential to a good team.Besides, a team should also be clear about the common goals they aim to attain.3.怎样形成团队合作的文化

二、企业内部沟通

1.重要性（好处）

The employee can make suggestions to the bo about internal development, and discu areas they can improve on.In this way, the employee can contribute to the overall improvement of the company.2.和员工沟通管理信息需考虑的要点

First of all, I think it’s important to clearly state your overall purpose and expectation.In this way, employees know exactly what they should do to meet work requirements and to achieve performance excellence.In addition to this, providing feedback on their performance is also important.On the managerial part, performance reviews help mangers to keep track of poible problems in their own work.On the part of the employees, they get encouraged for their hard work and are given chances to correct mistakes made on the job.Besides, mangers should be more open in sharing information with their subordinates.They should let employees know in advance any proposed changes before they actually occur.This will enhance mutual understanding and trust.3.与顾客沟通的必要性（好处）及如何与顾客沟通？

三、降低成本

1.控制生产成本需考虑的要点（方法）及作用

Train workers

In these days of changing technologies and methods, it is neceary to train your workers to keep them up to date.Staff training is extremely important nowadays.You see, technologies keep changing and if employees get regular training, they would be able to work more efficiently.It's the competence of the workforce that sharpens the competitive edge of the company.Get quality from suppliers Low quality goods from suppliers is a major source of waste.You should not only try to get quality suppliers but also work with your suppliers to help them improve their operations and quality of output.In cost management, it's important to cut down the cost of raw materials, as to a large extent, it helps to determine the product prices.Cost-conscious companies always seek to work with good suppliers who can offer quality raw materials with reasonable prices.Low quality materials from suppliers are actually a waste of money.Efficiency of production line is another important thing to consider.When introducing a production line, it is important to consult an ergonomics specialist and see that it's user-friendly and will not cause too much physical stre and strain.Meanwhile, workers should get fully-trained to work more efficiently on the line.Measures should also be taken to eliminate waste.On top of that, management should develop good benefits system to boost the morale of the workers.2.不恰当的控制成本的方法及危害

downsizing Some company leaders feel they can reduce costs by simply downsizing or reducing the number of workers or middle managers.Unfortunately, it’s not a proper way.One of the biggest effects of downsizing to reduce costs is that the good employees quickly leave the company for greener pastures.Thus the company is left with the deadwood employees, who are supposed to do twice the work as before.Reducing customer service Customer service can be a nuisance and is often expensive.Sometimes companies will reduce or eliminate the service they give to the customers.Unfortunately, a neglected customer is an ex-customer.Customer service can enhance customer satisfaction and loyalty.Good customer relationship helps to improve your company image and boost sales.As a result, large-scale production will be cost effective for your company.Cutting corners A quite way to cut costs is by cutting corners in production or service methods.Some company leaders feel that by using cheaper material and labor, and by eliminating part and steps, they can cut costs and save money.It is true that costs may be cut in the short turn, but often the product or service is of such a low quality that repair and rework costs go through the roof.Also customers may become unhappy with the low quality and move on to another supplier.四、时间管理

1.有效管理时间有多重要？

时间管理技巧：

When managing a busy schedule, time management skills are important.They are es-sential skills for effective people.Keeping To-Do lists would remind you of all eential tasks to be finished.It's a powerful method of organising yourself and a way of reducing stre.Deciding work priorities can help you concentrate on the right things which are important and urgent.Tackling problems in order of importance allows you to separate important jobs from the many time-wasting trivial ones.2.设立目标的重要性/怎样设立目标？

设立目标的重要性：

By setting clearly-defined goals, you can measure and take pride in the achievement of those goals and raise your self-confidence due to your achievements, ability and competence.Self-confidence, by turns, will enable you to achieve higher and more difficult goals.怎样设立目标？

Set goals which are specific, measurable, realistic and achievable.Your optimum goals are those which cause you to ‘stretch’ but not ‘break’ as you strive for achievement.Goals can give creative people a much-needed sense of direction.3.作计划的重要性/怎样作计划？

五、管理

1.团队的核心领导的重要性

2.优秀的管理者应该具有的素质：

六、销售

1.销售技巧

Speak effectively and sincerely about my product or service.Learn to be a good listener because if you don’t listen to and understand the needs of buyers you can’t become a succeful sales profeional.Know my competitors and the merits and pitfalls of their products.A succeful salesman should connect with customers and create a desire to buy him willingly and happily.2.广告的重要性

When aiming to increase sales of a product, it's important to advertise the product because advertising can inform, persuade and remind potential customers of the product.Marketers can launch an advertising campaign to attract a large number of consumers.And, effective advertising can enhance consumer perceptions of quality in the product, thus encouraging customers to buy this product repeatedly.3.广告媒体的选择

The media the marketer selects must be capable of accomplishing the communications objectives of information, persuading, and reminding potential customers of the products.Broadcast media include television and radio.Newspapers, magazines, outdoor advertising represent the major types of print media.The internet is a new medium.Nowadays, many companies jump to advertise on the internet.Internet advertising can aist in raising awarene of brands, it is most succeful when combined with traditional advertising such as TV or print.With more and more people using the internet, advertisements on the internet can reach large audiences.4.处理顾客投诉

When customers complain, it's important that staff should apologize first, because cus-tomers must be very upset when they are diatisfied with the product or service, some may even be aggreive.At this time, employees should remain calm and collected, listen to the complaints and apologize for the problem, and then the customers may feel that they are taken good care of.Suggesting a solution to the problem is also important.An apology is not enough, em-ployees should also try to deal with the existing problems, if they suggest a solution to the problem, customers may not be so diatisfied, and they may not take their busine elsewhere.It's also important that employees should not make any promises that they cannot keep.If employees cannot keep promises, customers may get disappointed, then, they may switch to other producers.5.处理顾客投诉的重要性

Businees benefit from treating complains as welcome resource and opportunities to gain innovative ideas for improvement.Customers often have stronger commitments to a company after a conflict has been solved than they would have if they had never complaint at all.Customer complaints offer organizations the opportunity to overcome problems and improve commitments to service.七、产品开发

1.市场调研

In developing new products, I think market research is very important.By carrying out market research, a company can get such information as whether there exists a niche market for a new product, and what are customers' needs and tastes for the new product, therefore, the new product will sell well when it is launched into market.2.创新