Wechat Busine演讲稿_奉献青春演讲稿三分钟
Wechat Busine演讲稿由刀豆文库小编整理，希望给你工作、学习、生活带来方便，猜你可能喜欢“奉献青春演讲稿三分钟”。
Nationwide Entrepreneurial Era
----WeChat Busine
Learned from the last presentor, now we have known that WeChat busine is a new E-Commerce model and serves as a platform for companies and individuals to run busine.So for busine starters who want to start a busine on WeChat, it is the first thing to know about the features of this type of busine model.Features
--For B2C Sales
1.One more opportunity to acce potential customers
As you can see from the graph, the number of WeChat monthly active users keeps growing since it was released in 2011 and has reached 697 million by the end of 2015, becoming the most used mobile application in Asia, as reported by Xinhua News Agency.Well, for businees, this large number of users means a large poibility to reach out to more potential customers on WeChat.2.An easier way for marketing
For businees, WeChat is a new marketing platform which provides them with an easy way to broadcast promotions and engage their followers.Usually, they do this by encouraging the potential followers to scan their QR code with gifts or discounts.Typical marketing strategies, like distributing lucky money, iuing e-coupons, offering incentives for sharing busine information in WeChat Moments are popular ways for businees to interact with customers and to maintain customer loyalty.3.An effective O2O tool
For traditional businees, such as hotels, whose products or services cannot be packed up and shipped to consumers, WeChat can serve as an effective online to offline tool to help them take advantage of the Internet.Another good example is, Zaocanjia--a deliver to home breakfast service available through WeChat.The team make and deliver breakfast every morning to subscribers of its WeChat subscription account.By this way, the busine can find and attract Net users and bring them offline through WeChat.--For C2C Sales
WeChat also has some obvious advantages to start a private busine.1.Low Start-up Cost
It’s much easier to open a storefront on WeChat, since you can simply start your busine via your smart phone in just a few seconds, most importantly, it’s free of charge at present!So for people who don’t have much money but have plenty of time and want to earn some extra money, such as housewives, white-collar workers and college students like us.WeChat is the very platform we need.2.Word of mouth
People on WeChat prefer to do busine with friends, or friends of friends whom they can trust, since recommendation from a friend is much more trustworthy and appealing than TV commercials.Personally, I would like to buy products recommended by my friends or share good products with my real-life experiences.WeChat Busine, however, is just based on this traditional means of “word of mouth”.So with the help of friend circle, WeChat shop owners or retailers can easily spread their busine.3.No inventory needed
One of the most popular form of individual businees on WeChat is overseas purchasing.Unlike the buyer’s agents on Taobao, who claim they are selling western products, but usually aren’t, the overseas purchasers in friends circle are more reliable that you know they are physically abroad.They can help you get overseas products that are not available in China and make a busine out of it.And the best part about doing this kind of busine is that you don’t need to purchase inventory in advance.Customers pre-order and then you purchase for them.So there is no need for investment and inventory.Given the above features and advantages, we should have good reasons to start a busine on WeChat.However, some of you may still have different opinions as those college students do in this video that I cut from a campus news report.---Video: from the video, we can see that WeChat busine still has long way to go and problems need to be recognized and solved for its further development.Problems & Countermeasures
1.Worrying Product Quality---Quality Control
People complain about the numerous advertisements in their friend circles and they are rarely willing to buy from a WeChat retailer.Their concern of quality is one of the biggest reason for holding them back.So WeChat sellers should have a strict quality control over the products they are selling.Anyway, they are selling not only products but also their own credibility.As long as they provide quality products and good service to their customers, their reputation will spread acro the social network and their busine is bound to soar.2.Unethical Busine Behaviors--Personal Conscience & integrated management
As it is exposed on some news, many WeChat retailers are found to sell fake, substandard or even harmful products in order to make quick money.What’s worse, some WeChat busine owners even defraud consumers.As a result, trust iues occur.Although in response, China’s State Council has drawn up laws to regulate the development of e-commerce and hopefully, officials will enhance management on illegal activities to protect consumers' rights, the WeChat sellers’ busine conscience is what makes things different.It is understandable that WeChat busine are facing problems as it is still in its infancy.But we should not lose faith in this new busine model which is not likely to replace Taobao right now, but it will become a neceary supplement.Whether you like it or not, the era of WeChat Busine has already come.To see what the future holds for WeChat Busine, let’s welcome my teammate Amber to give more information.Questions & Answers
1.Why WeChat when we already have Taobao?
The Previously, Taobao was the primary choice for barehanded private busine owners to make a fortune.In 2014, as Internet users were opting to go online with mobile devices rather than PCs, online shop owners on Taobao had quite a tough time as their shops’ traffic reached a halt.At the same time, however, WeChat Busine boomed.According to Analysys International, there are already over 10 million WeChat shop owners in China and the total sales volume on WeChat in 2014 registered 150 billion RMB.2.What are some examples of businees using WeChat for O2O?
The hotel chain 7-day Inn connects WeChat public account with its membership management system.In six months, it has attracted 1.35 million members.It receives more than 5,000 reservations from WeChat, and more than 70 percent of them are second-time customers.SF Expre' WeChat account allows customers to fill out addrees for packages to be delivered and place orders.It plans to start WeChat payment in June.Lenovo uses the app to manage customers and send out notifications about products and promotions.It also allows customers to browse for goods at physical stores and pay later with WeChat
